Grape Growing in Australia

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This Industry Market Research report from IBISWorld provides a detailed analysis of the Grape Growing in Australia industry, including key growth trends, statistics, forecasts, the competitive environment including market shares and the key issues facing the industry. ( Grape Growing in Australia - Business Market Reports )

Industry Definition
The Grape Growing industry consists of businesses mainly engaged in growing or sun-drying grapes. Grape growers purchase raw materials such as herbicides, pesticides, bird nets and irrigation systems and grow grapes for crushing for wine making (which are sold directly to wineries) while also selling table grapes whole to fruit wholesalers and retailers. Some of the grapes are also dehydrated/dried for packaging as sultanas and sold to consumers via grocery distributors.Grape growers that process their own grapes into wine and do not sell to other wine makers are excluded from this industry. These are classified under the Wine Manufacturing industry (ANZSIC C2183).

Report Contents

The Key Statistics chapter provides the key indicators for the industry for at least the last three years. The statistics included are industry revenue, industry gross product, employment, establishments, exports, imports, domestic demand and total wages.

The Market Characteristics chapter covers the following: Market Size, Linkages, Demand Determinants, Domestic and International Markets, Basis of Competition and Life Cycle. The Market Size section gives the size of the domestic market as well as the size of the export market. The Linkages section lists the industry's major supplier and major customer industries. The Demand Determinants section lists the key factors which are likely to cause demand to rise or fall. The Domestic and International Markets section defines the market for the products and services of the industry. This section provides the size of the domestic market and the proportion accounted for by imports and exports and trends in the levels of imports and exports. The Basis of Competition section outlines the key types of competition between firms within the industry as well as highlighting competition from substitute products in alternative industries. The Life Cycle section provides an analysis of which stage of development the industry is at.

The Segmentation chapter covers the following: Products and Service Segmentation, Major Market Segments, Industry Concentration and Geographic Spread. The Products and Service Segmentation section details the key products and/or services provided by this industry, highlighting the most important where possible to demonstrate which have a more significant influence over industry results as a whole. The Major Market Segments section details the key client industries and/or groups as well as giving an indication as to which of these are the most important to the industry. The Industry Concentration section provides an indicator of how much industry revenue is accounted for by the top four players. The Geographic Spread section provides a guide to the regional share of industry revenue/gross product.

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