Business Opportunities in Agriculture: 150 Field Interviews (Book)

7 Crop Foundation – first generation farmers opt for multi-cropping and direct sales

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Groceries, fruits and vegetables tops any shopping list of a common man. It will be sold by the farmer and bought by the consumer hence there is no need of any third person in this supply chain! “We know this fact hence instead of selling our farm produce in the wholesale market we decided to sell it directly to the end consumers. Indeed, it requires immense patience to win the trust of the...
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