Dr. C.Thatchinamoorthy on “Utilization of new media tools in agricultural development”

Dr. C.Thatchinamoorthy is the Assistant Professor (Agrl. Extension) at DBCA (Affiliated to TNAU) in Sagayathottam, Tamil Nadu. He says “New media tools are web based information communication tools for disseminating information to a broad audience, often with shared interests. It has become a huge and integral component of how people spend their time online. New media tools such as whatsapp, Facebook, twitter, blogs, wikis, blogs, professional networking and many others, people are spending enormous amounts of time on websites used to share information and connect with people. It has great potential for sharing information and gaining knowledge. Online has entered into all departments throughout the world. Nowadays online communication is becoming popular. Like other fields, agricultural field also equally uses online communication in an effective manner. The evidence shows that in the future new media will increase its role in educating students, as well as training farmers and other agriculture stake holders in Tamil Nadu.”